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Carhartt Twill Work Wear: Built to Outperform

May 3, 2011

Carhartt, America’s premium work wear brand since 1889, announces its appearance as the choice work apparel of the world famous West Coast Customs (WCC) on new hit show “Inside West Coast Customs.” Airing on Discovery’s HD Theater on Sundays, 9 p.m. ET, watch WCC’s CEO, Ryan Friedlinghaus and his talented crew crafting custom automotive masterpieces while wearing Carhartt’s  twill product line, including the Twill Work Pant (style B290), Short-Sleeve Twill Work Shirt (style S223) and Long-Sleeve Twill Work Shirt (style S224).
 
“Our twill work wear will offer these highly-skilled craftsmen the superior comfort, un-matched durability, and quality of construction needed to create these automotive masterpieces for hours at a time,” said Deb Ferraro, VP of product at Carhartt. “We’re honored to be the choice work wear brand of the show.”
 
The show features the WCC crew designing and building some of the most amazing vehicles in the world for serious enthusiasts, celebrities, entrepreneurs and corporate titans worldwide and will continue to share its work with passionate automotive viewers.
 
“One of the biggest challenges we have at our shop is that we need a more professional, uniform appearance and since we are in the business of building premium performance custom cars, I want my guys to translate that same professionalism into their shop wardrobe. Carhartt’s twill is the perfect product for shop guys like us to look are best while staying comfortable all day long,” said Friedlinghaus.

The Carhartt Long-Sleeve Twill Work Shirt (style S224) and the Carhartt Short-Sleeve Twill Work Shirt (style S223) are constructed of premium 5.5-ounce polyester/cotton blended twill with wrinkle resistant fabric and water/stain-repel-and-release finish. Both shirts offer uncompromising Carhartt characteristics including a spread collar, two chest pockets with mitered flaps and button closures, a square bottom that tucks comfortably, and dyed-to-match front buttons to allow for a more uniform appearance throughout.
 
The shirts are available in regular sizes S-2XL and in tall sizes, M-4XL and available in four colors options including: black, dark gray, khaki and navy.

The Carhartt Twill Work Pant is made with an 8.5-ounce polyester/cotton blended twill featuring a wrinkle-resistant fabric with a water/stain-repel-and-release finish, a permanent crease and two back pockets with welt pockets and button closures. The pant sits slightly below the natural waist giving it a more relaxed-fitting seat and thigh and offers leg openings that fit over boots. The B290 is available in regular and tall sizes in four color options including black, dark gray, khaki and navy.
 
“Because we designed our twill work wear to be best-in-class, we back it with a guarantee,” said Ferraro. “If you don’t like it, you can return it to us within 30 days for a full refund. You can’t beat a guarantee like that.”
 
Visit www.carhartt.com  for more information.
 
 

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