Brutal Winter Can Mean Profitable Spring During National Car Care Month
I’m tired of hearing about winter, talking about winter and experiencing winter, and I bet you are, too. However, what has been the worst winter in a generation may in fact be a blessing in disguise for independent repair shops across the country. The harsh elements will leave many vehicles in need of service and National Car Care Month in April is the ideal time to capture your share of these service and repair opportunities. It is also a chance to improve relationships with customers and attract new ones, leading to more long-term business.
National Car Care Month – What’s In It For You?
There is no better time than National Car Care Month in April to reach out to consumers to take better care of their vehicles. We caught up with Rich White, executive director, Car Care Council, to ask him about the advantages of getting involved with National Car Care Month to build loyalty with current customers and attract new ones.
Driving More Business to Your Business
There is a perfect storm brewing out there that offers independent repair shops a great opportunity to grow their business. This is why National Car Care Month in April is the ideal time for repair shops to help consumers see the benefits of regular vehicle maintenance. Central to National Car Care Month are community car care events that feature free vehicle check-ups or inspections.
Guest Editorial: National Car Care Month
April provides a great business building opportunity to service providers.
National Car Care Month: A Great Business-Building Opportunity
April is National Car Care Month and there is no better time to improve your customer relationships while at the same time growing your business. Each year, $50 billion in vehicle maintenance and repairs go unperformed. That’s a lot of service, repair and parts sales sitting on the sidelines because so many consumers don’t know what needs to be done to their vehicle and why it’s important.
Perspectives: Feeding Consumers’ Appetite for Car Care
Consumers are hungry for information on how they can make their vehicles more fuel efficient and environmentally friendly. Never before has there been a better time to get on board the “Be Car Care Aware” (BCCA) consumer education campaign. On the occasion of the campaign’s fifth anniversary, AAIA commissioned a research study to determine if
Guest Column, Feeding Consumers’ Appetite for Car Care
Consumers are hungry for information on how they can make their vehicles more fuel efficient and environmentally friendly. Never before has there been a better time to get on board the “Be Car Care Aware” (BCCA) consumer education campaign. On the occasion of the campaign’s fifth anniversary, AAIA commissioned a research study to determine if