New Website Helps Jobbers, Installers Understand Recent Dramatic Changes in Alternator Pulley Technology

New Website Helps Jobbers, Installers Understand Recent Dramatic Changes in Alternator Pulley Technology

www.decouplerpulley.com helps parts professionals, technicians eliminate increasingly common belt-drive repair issues.

A comprehensive new website has been launched to help automotive parts professionals and technicians avoid expensive comebacks associated with the use of the wrong alternator pulley technology on late-model vehicles.

The new site – www.decouplerpulley.com – provides detailed technical information and live video to help automotive professionals identify which alternator pulley design is needed for a specific application.

Millions of late-model applications from Toyota, Chrysler, General Motors and other automakers are now equipped with overrunning alternator decouplers (OAD) that help enhance engine efficiency and reduce noise, vibration and harshness. Failure to install a replacement alternator featuring the identical technology on one of these vehicles could severely damage the belt-drive system.

“To many automotive professionals and alternator rebuilders, one pulley might seem to be the same as the next – and they often do look alike from the outside,” said Chuck Pullins, market consultant to Litens Automotive. “But there are significant internal design differences between an OAD decoupler, one-way clutch and solid pulley – differences that can cause expensive repair problems.”

In addition to enhancing engine efficiency, OAD decoupler pulleys – also known as “isolator decoupler pulleys” (IDP) – enable the alternator to “coast” freely in cases of sudden belt deceleration. Applications originally designed to use an OAD decoupler pulley are not compatible with any other pulley design. Parts professionals and technicians are urged to confirm that their supplier always uses an OAD decoupler on alternators designed for these applications.

“If they tell you their pulley is just as good as an OAD unit, they are putting your business at risk,” Pullins said.  “Leading rebuilders and all manufacturers of new alternators are already using OAD decouplers, and any supplier who is concerned about your reputation should do the same.”

The www.decouplerpulley.com website also features an interactive electronic catalog and dealer locater tool to help users quickly identify and source the right replacement pulley for domestic and import applications.  

Genuine OAD decoupler pulleys are now available through a variety of aftermarket sources, including leading national alternator and belt manufacturers and distributors.

You May Also Like

ISN Expands Freedom Program for Mobile Tool Dealers

ISN’s Freedom Program is designed to provide experienced, successful mobile tool dealers with support to become an independent mobile dealer and expand their growth.

Integrated Supply Network (ISN) said it has expanded its Freedom Program for mobile tool dealers.

ISN’s Freedom Program is designed to provide experienced, successful mobile tool dealers with support to become an independent mobile dealer and expand their growth. The program provides businesses with all the sales, marketing, purchasing and financial support needed to excel as an independent mobile tool dealer, according to ISN.

TechShop, ShopOwner Offer $50 For Good Guesses

Guess the Tool for a chance at cold hard cash!

TS Toolbox Guide February 2024

Here’s a look at some of the core feature and modern frills to consider when it’s time to move into a new office.

toolbox guide illustartion
Embracing Cutting-Edge Solutions the Industry has to Offer

Embracing cutting-edge solutions is strategic and imperative for technicians navigating the constantly changing landscape of automotive maintenance and repair.

Nadine Battah
TPMS: Are Retrofits in Your Future?

Installing a retrofit kit can be performed with the tools and equipment you already own and use on a daily basis.

Tire tread

Other Posts

Snap-on Continues to Offer Free Weekly Product Training Sessions

The online training and question and answer sessions are free of charge.

Repairify Announces Executive Leadership Changes

The company has named Craig Edmonds as president of asTech among other executive appointments.

PRT Launches 22 New Products on Complete Strut Assemblies

The new items come to expand the PRT portfolio in North American Market and represents more than 12 Million vehicles in new coverage.

Autel to Bring OEM Repair Data to its Ultra Series Tablets

Autel partners with MOTOR Information Systems to provide an improved experience for users and more streamlined access to OEM repair information using MOTOR’s TruSpeed Repair.