Directions: Driving History
Whatever your taste in vehicles may be, there is an automotive museum that will satisfy your interest.
Perspectives: Great Ideas to Improve Customer Loyalty
Recently, we asked readers in their own words about ways a shop owner can improve customer loyalty to the shop. Honesty was mentioned by at least half of the respondents.
WORLDPAC’s Fantastic Voyage – Central America Customer Appreciation Cruise is a Splashing Success
WORLDPAC’s fourth customer cruise event set sail Saturday March 12, 2011 for eight spectacular days of seafaring through the western Caribbean & Central America! More than 1,200 WORLDPAC customers and special guests joined an elite group of suppliers and WORLDPAC’s top management and sales staff for an unforgettable experience in exotic ports of call including Cozumel Mexico, Costa Rica and Panama.
Instructor Insight: Giving Back by Building a Stronger Foundation
A commentary from Jorge Menchu, NACAT Foundation board member
Tenneco Unveils Array of Marketing Tools to Support Monroe OESpectrum Ride Control Line
Tenneco Inc.’s comprehensive new line of Monroe OESpectrum shock absorbers and struts for foreign nameplate vehicles has been launched with an array of creative point-of-sale merchandising materials and other tools to help installers increase their ride control sales.
Delphi Offers Technician Training Programs to Support Ongoing Education in the Vehicle Electronics Reality
Delphi’s various training initiatives prepare technicians for future success; Delphi Dream Shop giveaway also provides for one technician the foundation for growth.
Gonzo’s Toolbox: Why Men Do ‘Manly’ Things
Some male patrons tend to want to “talk to the mechanic” verses talking to the front-desk person. Especially if that person is female. In my case, the front desk person is my daughter. She has seen it all and is very knowledgeable, I might add. Ask her a car question, any question, and she’ll have
Directions: U.S. House Votes to Put the Brakes on E15
In February, the U.S. House of Representatives passed an amendment blocking federal funding of the Environmental Protection Agency’s (EPA) action to implement the use of E15.
AVI Announces Vegas Training Conference
AVI has coordinated with AAIA this year to bring you two exciting events at one time. AVI will be bringing their world-class technical training to Vegas along side AAPEX at the Sands Expo Center, October 31 – November 1, 2011.
Guest Editorial: National Car Care Month
April provides a great business building opportunity to service providers.