Perspectives: The Most Important National Car Care Month EVER
Car Care month is the car owners’ opportunity to have their vehicle inspected for free. It is your opportunity to help them out and give them the information they need so they can prioritize their household expenditures and, hopefully, find some money for vehicle maintenance and repair work.
Tech Feature: Making $ (Money) with Mode $06
Mode $06 is one of the nine diagnostic modes that is part of the OBD II on-board diagnostics system on all 1996 and newer vehicles.
Mitch Schneider: How To Handle Customer Anxiety Over Intermittent Problems
Intermittent automotive service problems are one of the few things capable of terrifying and paralyzing folks on both sides of the
service counter.
Directions: Top Techs Score Big for the Automotive Aftermarket
Let’s hear it for the automotive service and repair industry’s group of All Stars.
Test Drive Car Care Month Events with New Video
Loaded with footage of events in several states and candid testimonials from industry professionals, the video shows and describes specifically how car care events grow new business, increase traffic, improve employee moral and demonstrate community good will.
Perspectives: The Way You Want It or The Way They Want It
You need to ask your customers how and when they want information. And, once you receive their answers, you must be ready to respond.
Tech Feature: Handling Hybrid Service
Right now, the service opportunities lie mainly in the future as hybrids move out of warranty and into the independent service bays. However, it’s entirely realistic to expect hybrids to become a growing part of the automotive service market.
Mitch Schneider: Emotional Battery
For most of us, it has been a tough year. And, even if you are one of the “lucky” shop owners who have seen a rise in their year-end numbers – “lucky” as in where “opportunity” meets “preparation,” and all the skill, hard work, insight, discipline and determination that goes along with that kind of luck – it hasn’t been an easy year for the majority of your clients regardless of where you are.
Mitchell 1’s Business Performance Services Partner, Elite, Launches New Website
In addition to offering a number of world-class products by Mitchell 1, Elite’s new website is revolutionary with the breadth and depth of affordable solutions it provides to the auto repair industry.
Robinair Rolls Out New 34988 Premium A/C RRR Machine
New level of accuracy gives the user the ability to inject dye, flush a vehicle’s A/C system, save before and after service data, and print that data to provide service information to the customer.