Hy-Per Lube Includes Spanish Interpretation in Redesign of Website

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Hy-Per Lube Includes Spanish Interpretation in Redesign of Website

Hy-Per Lube, a manufacturer of high performance lubrication products for more than 50 years, has announced the redesign of their website. The website now includes a Spanish translation.

TechShop Staff Writers
By TechShop Staff Writers
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Hy-Per Lube, a manufacturer of high performance lubrication products for more than 50 years has announced the redesign of their website, www.hyperlube.com. Far ahead of its competition, Hy-Per Lube’s website now includes a Spanish translation.

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“We saw the need for reaching out to the Latino consumer,” John Latousek, Hy-Per Lube president commented. “This is something we feel is very important and it was quite easy to accomplish. I encourage other SEMA members to do the same.”

The Hy-Per Lube website was designed with the consumer in mind. The Product area offers information on all Hy-Per Lube products. Items are listed separately with access to photos and technical information. Also available is the retail locator where finding the closest store is just a click away. Consumers have access to printing out mail-in rebates and other special offers and may take the “Hy-Per Lube Challenge,” a contest providing the winner with Hy-Per Lube logo items. Sales representatives and store employee’s can print out catalog pages, material data safety sheets (MSDS) sheets, graphics and order sales promotion items from the sales rep login site on the home page.

Hy-Per Lube Corporation manufactures a complete line of high performance oil, fuel and cooling system products. Hy-Per Lube products are available at Advance Auto Parts, Checker, Schucks & Kragen Auto Parts, O’Reilly Auto Parts and Pep Boys. For more information visit www.hyperlube.com

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Several States Declare April As ‘Car Care Month’

Several governors across the country have declared April as Car Care Month in their respective states, urging their residents to be car care aware and perform the service necessary to ensure their vehicles are operating in a safe, efficient and clean manner.

TechShop Staff Writers
By TechShop Staff Writers
Published:

Several governors across the country have declared April as Car Care Month in their respective states, urging their residents to be car care aware and perform the service necessary to ensure their vehicles are operating in a safe, efficient and clean manner.
The following governors have issued official state proclamations that April is Car Care Month: Gov. Robert Bentley of Alabama, Gov. John Hickenlooper of Colorado, Gov. Pat Quinn of Illinois, Gov. Rick Snyder of Michigan, Gov. Susana Martinez of New Mexico, Gov. John A. Kitzhaber, M.D. of Oregon, Gov. Nikki R. Haley of South Carolina, Gov. Bill Haslam of Tennessee, Gov. Peter Shumlin of Vermont and Gov. Earl Ray Tomblin of West Virginia.
“We want to thank these governors for officially proclaiming April as Car Care Month,” said Rich White, executive director, Car Care Council. “Car Care Month provides a unique opportunity for the auto care industry and the government to educate car owners on the importance of proper vehicle care. Motor vehicle safety continues to be a major focus for state legislatures and regulatory agencies across the country, so we commend each of the governors for making these important proclamations.”
Spring is the perfect time for motorists to make sure their vehicles are running reliably after a rough winter and before the summer driving season begins. Many independent repair shops and community organizations throughout the country will conduct car care events during April. These events have revealed that three out of four vehicles inspected are in need of some type of maintenance or repair.
The non-profit Car Care Council offers many free tools on its website to help consumers drive smart, save money and be more environmentally friendly, including the popular 60-page Car Care Guide and a custom service schedule and email reminder service.
“By following a service schedule and performing preventative vehicle maintenance, motorists can ensure that their vehicles are safe and dependable. Plus, auto care can help save money in many ways, including reducing fuel consumption and extending vehicle life,” continued White. “We encourage all car owners across the country to get their vehicles inspected this April.”

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