If You Haven't Seen That Long-Time Customer For A While, Don't Send A Service Reminder!

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The automotive industry’s knowledge base for equipment, tools and supplies
From the Magazine

If You Haven’t Seen That Long-Time Customer For A While, Don’t Send A Service Reminder!

If you haven't heard from a customer for a longer than usual period of time, pick up the phone and give them a call! Years ago I developed a really easy way to start the conversation without sounding awkward or as though we were just looking for additional sales.

TechShop Staff Writers
By TechShop Staff Writers
Published:

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By Bob Cooper

If you haven’t heard from a customer for a longer than usual period of time, pick up the phone and give them a call! Years ago I developed a really easy way to start the conversation without sounding awkward or as though we were just looking for additional sales. All you need to say is, "Hello, Mrs. Barnes. This is Bob from Elite Auto Service. Do you have just a moment? Great! The reason I’m calling is I was thinking about you today, and I realized we hadn’t seen you or your Camry for quite a while. I thought I better give you a call and ask you: Did we drop the ball somehow?" Then listen, because you’ll be amazed at what you learn!

For additional help building a more profitable auto repair business, learn more about Elite’s auto repair shop management solutions.

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From the Magazine

Maximize Your Scan Tool

Are you maximizing your scan tools to their full potential? Don’t let them be just an expensive code reader.

Eric Garbe
By Eric Garbe
Eric Garbe is a graduate of Columbus State Community College with a degree in Automotive Maintenance Technology. He has extensive independent and dealership field experience as a technician and shop owner and is an ASE Certified Master Technician and former Adjunct Automotive Professor. He has been professionally writing automotive technical articles and documents for many years and in his free time enjoys restoring old cars and creating custom interiors and upholstery.
Published:
Scan Tool

If there’s a truth that extends across all computerized devices, it’s that we likely utilize only a fraction of the things they have the ability to do. Mobile phones are a great example. How many people do you know who only use them for calls, voicemail and text messages? We all know they do so much more.The scan tools we use every day fall into the same category. Are you maximizing yours to their full potential? Don’t let them be just an expensive code reader. That may be easier said than done, because it takes a lot of time to understand both the scan tool and how well it interacts with the vehicles you’re working on, but there are a few factors that can help you dive a little deeper into the functions at your fingertips.

Read Full Article

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